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Digital Marketing Course

Digital Marketing Course
in Burdwan

Join Mivja's comprehensive Digital Marketing course in Burdwan. Learn practical skills with live projects, expert mentorship, and 100% online flexible training.

Digital Marketing Course in Burdwan

Become a Certified Digital Marketing Professional

6 Months ₹18,499

Join Mivja's Digital Marketing course in Burdwan. Learn practical skills with live projects, expert mentorship, and 100% online flexible training. Get certified and start your career in Digital Marketing.

Course Highlights

  • Hands-on training with live projects
  • Learn from certified industry experts
  • Practical assignments after every module
  • Placement assistance & career guidance
  • Flexible batch timings
  • Certificate upon completion

What You'll Learn

Module 1: Search Engine Optimization (SEO)

  • On-page SEO optimization techniques
  • Keyword research & analysis
  • Technical SEO basics & free website audits
  • Link building strategies
  • Local SEO using Google Business Profile
  • SEO tools (Google Search Console, Google Trends, Semrush)
  • Content optimization with WordPress plugins (Yoast/RankMath free)
  • SEO for e-commerce websites
  • Measuring SEO performance with Google Analytics (free)
  • SEO case studies

Module 2: Google Ads & PPC Marketing

  • Google Ads account setup
  • Search & Display campaign creation (with demo budget)
  • Remarketing strategies
  • Keyword match types
  • Ad extensions & optimization
  • Conversion tracking setup (demo)
  • Budget management techniques
  • Performance analysis
  • Preparation for Google Ads Certification (free via Skillshop)
  • Case studies & simulations (no heavy ad spend)

Module 3: Social Media Marketing

  • Facebook & Instagram marketing
  • LinkedIn for B2B marketing
  • YouTube video marketing
  • Social media content planning
  • Community management
  • Free social media scheduling tools (Meta Business Suite)
  • Paid ads overview (small demo budgets)
  • Influencer marketing basics
  • Social media analytics using free tools
  • Real-world campaign examples

Module 4: Content & Email Marketing

  • Content strategy development
  • Blog writing for SEO
  • Copywriting techniques
  • Email campaign creation
  • Lead nurturing basics
  • Email marketing tools (Mailchimp free plan, Sender.net free)
  • Landing page optimization with free WordPress tools
  • Content distribution strategies
  • Marketing automation basics (free trials)
  • Performance measurement

Module 5: Analytics & Strategy

  • Google Analytics 4 setup (free)
  • Key performance metrics
  • Conversion tracking
  • Data interpretation
  • Reporting Dashboard
  • Digital marketing strategy
  • Campaign planning
  • Budget allocation (cost-effective methods)
  • ROI measurement
  • Client presentation skills

Digital Marketing Courses Near You

Frequently Asked Questions

No prior background is needed. The course starts with the basics of how digital marketing actually works before building toward practical skills.

Many students join while working full time. Classes are conducted live, and if a session ever clashes with work, the recording is sent afterward so that day's learning isn't lost.

That's worth checking directly, since batch timings shift from one intake to the next. Calling Mivja or messaging on WhatsApp will get you the current schedule so you can see whether it fits around your semester.

It works for both. If your goal is promoting your own business rather than landing a job, the same SEO, social media, and Google Ads skills apply directly, just pointed at your own business instead of a client's.

It can be. The course doesn't assume prior experience, which makes it a reasonable entry point. Whether it's the right fit for your specific situation is worth a direct conversation, since career-change timelines vary a lot from person to person.

Classes are conducted live. You're learning alongside a trainer and other students in real time, not working through a fixed video course on your own.

You won't lose that class. Recordings are sent out after each live session, so you can go through what was covered and stay on pace with the rest of the batch.

The course is built around applying what's taught, not just hearing it explained. A concept gets introduced, then you work through it via assignments and practical exercises.

The training includes practical, project-style work rather than purely theoretical exercises. The specific projects tied to each module are laid out in the course outline above.

SEO is covered as a full module rather than a passing mention. You can see the exact topics under the course modules section on this page.

Yes. Local SEO is part of the training, including optimizing a Google Business Profile and understanding what actually influences visibility in local search results, which is directly useful if your customers are searching from in and around Burdwan.

Google Ads is included in the course itself. It isn't treated as an advanced add-on you'd need to arrange separately.

Social media marketing has its own dedicated place in the course rather than being folded into SEO as an afterthought.

Analytics is treated as a core part of the course, not an optional extra. Understanding what the numbers mean is part of what you're expected to walk away with.

It isn't an AI course wearing a digital marketing label. AI comes up because search itself has changed: Google's AI-generated results, tools like ChatGPT being used for research, and AI-assisted content and SEO workflows are now part of how digital marketing actually gets done. The course reflects that shift, but the core of the training is still SEO, Google Ads, social media, content, and analytics.

The specific tools are listed in the course modules section above, since that list is maintained there directly rather than repeated across the page.

Yes. Mivja provides a certificate after successful completion of the course.

Yes, placement support is part of what's offered after completing the course.

No. Placement support means help and guidance where possible, not a guaranteed outcome. What actually happens afterward depends on your own skills, practical ability, portfolio or work samples, interview performance, and what opportunities exist at the time, much like with any training program anywhere.

Yes. The skills covered in the course can be applied to freelance services, including SEO, social media and Google Ads for local businesses in Burdwan or clients elsewhere.

A demo class is available if you'd like a feel for how the sessions are actually taught before committing to the full course.

Batch timings change from one intake to the next, so the reliable way to get the current schedule is to call Mivja or message on WhatsApp rather than rely on a fixed timing.

Yes, and it's a reasonable thing to do before committing. Calling or messaging on WhatsApp lets you ask about your specific situation, whether that's your current skill level, your schedule, or what you're hoping to get out of the course, before you enroll rather than after.

You don't need to be in Burdwan town specifically. Since classes are conducted live online, students from Guskara, Memari, Kalna, Katwa, or anywhere nearby join the same sessions as students in Burdwan itself.

The direct route is to call Mivja or reach out on WhatsApp. That works whether you have questions first or you're ready to enroll straightaway.

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